Toby Danylchuk | 39 Celsius Web Marketing
Stop leaving money on the table! This podcast delivers actionable digital marketing strategies to help your SMB get more leads, more sales, and more profit. Join digital marketing expert Toby, co-founder of 39 Celsius, as he breaks down SEO, social media, content marketing, email automation, Google Ads, and more. Subscribe for practical tips you can implement today. Visit our website as well to learn more. https://www.39celsius.com Phone: 951-444-0174
Episodes

Sunday Mar 30, 2025
Sunday Mar 30, 2025
Tired of throwing money at digital marketing and seeing zero results? You're not alone!
In this video, I break down exactly how to create digital marketing strategies that work for YOUR small business so you can profitably grow your business.
With over 20 years of experience, I've helped countless businesses ditch the guesswork and focus on what truly drives sales.
We'll cover:
🎯Understanding Your Ideal Customer: Learn how to pinpoint your target audience and tailor your messaging for maximum impact. (00:01:02)
🎯Finding Your Customers Online: Discover where your ideal customers spend their time and how to meet them there. (00:04:15)
🎯Cost-Effective Paid Strategies: Maximize your budget and reach the right people without breaking the bank. (00:05:55)
🎯Measuring and Adjusting for Success: Track your results, optimize your campaigns, and continuously improve your ROI. (00:08:25)
🎯Stop wasting time and money on ineffective marketing. Learn how to create digital marketing strategies that deliver real results!

Tuesday Mar 25, 2025
Tuesday Mar 25, 2025
Are your marketing dollars disappearing? 💸 Learn how to calculate your Customer Acquisition Cost (CAC) and ensure your business is profitable! Discover the secret to making smarter marketing decisions and scaling your business effectively. 🚀
In this video, we'll cover:
-What CAC is and why it's your financial GPS 🧭
-The simple formula for calculating CAC (and what expenses to include!) 📊
-Real-world examples of CAC calculations 💼
-Understanding Customer Lifetime Value (CLTV) and why it matters just as much 🤝
-How to use CAC and CLTV together to maximize profits.
-How to build a spread sheet to track CAC and CLTV. -How to ensure your CAC decreases as you scale.
-Stop flying blind! Learn how to optimize your marketing spend and boost your bottom line. 🎯
Don't forget to track your CAC and CLTV, analyze your data, and optimize your marketing spending.
📢 And if you need help with your company's digital marketing, connect with me now:
📧 Email: toby@39celsius.com
🌐 Website: https://www.39celsius.com/
Contact us: 32605 Temecula Pkwy, Ste 211 Temecula, CA 92592
📞Phone: 951-444-0174
#Temecula #TemeculaWineCountry #CAC #CustomerAcquisitionCost #MarketingMetrics #MarketingTips #CustomerLifetimeValue #DigitalMarketing #BusinessGrowth

Thursday Mar 13, 2025
Thursday Mar 13, 2025
Is your website invisible on Google? You're losing potential customers every day! In this video, I'll walk you through a simple SEO audit that you can do yourself to uncover hidden ranking killers before your competitors do.
We'll cover essential checks, including:
- 🔑 Keywords: Are you using the right words on your website so Google understands what you offer? (Think "fresh bread near me" for a bakery!)
- 📱 Mobile-Friendliness: Does your website look and function perfectly on smartphones? (Most searches happen on mobile!)
- 🔗 Backlinks: Are other reputable websites linking to yours? (It's like getting a vote of confidence from Google!)
- ⏱️ Page Speed: How fast does your website load? (Slow sites drive visitors away!)
- 📍 NAP Consistency: Is your business name, address, and phone number consistent across the web? (Crucial for local SEO!)
- ✅ This simple SEO audit checklist will help you understand how Google sees your website, and identify areas for improvement. Even small tweaks can make a big difference in your search rankings.
Resources Mentioned:
-Google Search Console: https://search.google.com/search-console/about
-How to Use Google Search Console to Improve SEO: https://www.39celsius.com/4-easy-ways-to-use-google-search-console-to-improve-your-seo/
-PageSpeed Insights: https://pagespeed.web.dev/
-Landing page best practices: https://www.39celsius.com/ppc-landing-page-best-practices-how-to-create-high-converting-landing-pages/
-How to Choose, Find, and Discover keywords for SEO using free tools: https://www.39celsius.com/how-to-choose-keywords-for-seo/
-Case study regarding page speed and organic traffic decline: https://www.39celsius.com/core-web-vitals-mistake-leads-to-50-drop-in-seo-traffic-heres-why/
Local SEO Video Series:
-Video 1 - Local SEO: Local SEO: Your Secret Weapon to DOMINATE Local Search (46% of Google Searches!) 🎯, https://youtu.be/iqtmPKXJ7YE
-Video 2 - How To Optimize Your Google Business Profile, https://youtu.be/aA1881I5NFw
-Video 3 - Local SEO Secret Weapon: Find EXACTLY What Your Customers Are Googling! (Free Tools Included), https://youtu.be/enNnntSo_mw
-Video 4 - Unlock the Secret to Local SEO: How to Master Local Citations for Your Business!, https://youtu.be/7itYIJGlbQY
-Video 5 - Easy On-Page SEO Tips: https://youtu.be/v-beu_f-3fQ

Sunday Mar 02, 2025
Sunday Mar 02, 2025
In this podcast, I'll show you the PPC landing page best practices you need to know to get the most out of your Google Ads campaigns. We'll cover everything from the fundamentals of landing page design to advanced strategies like retargeting and personalization.
Here's what you'll learn:
The #1 mistake most businesses make on their landing pages ❌
How to write headlines that grab attention and drive action ✍️
The secret to creating calls to action that convert 🧲
Why social proof is essential for building trust 👍
How to optimize your landing page for speed ⚡️
The power of A/B testing 🧪
Advanced strategies to take your landing page to the next level 🚀
Plus: I'll share a real-world case study of how we helped clients increase their conversions by 91%!

Saturday Feb 22, 2025
Saturday Feb 22, 2025
Are you using the RIGHT Google Ads campaign type? 🤔 Choosing the wrong campaign type can be a costly mistake and means you could be wasting your ad spend.
This video provides a simple, step-by-step guide to understanding the different Google Ads campaign options and selecting the perfect one for your business goals. ✅ I'll also show you a simple table that makes it easy to visually compare campaign types and choose the best one for your needs. Don't miss out – watch now!

Monday Feb 03, 2025

Monday Jan 27, 2025
Monday Jan 27, 2025
SEO is NOT dead, but it's CHANGED... BIG TIME! 😱 If you're not using VIDEO, you're missing out on HUGE opportunities to dominate Google search results. https://www.39celsius.com/easy-video-seo-guide/Google has changed the rules...again, but I'll show you how to adjust and win.
►Subscribe to my channel: https://bit.ly/48VaOre
In this video, I'll reveal why video is now ESSENTIAL for SEO success and show you exactly how to leverage it to:
🎥Rank HIGHER in Google: Discover how AI Overviews and videos change the game (and how to take advantage!)🎥Maximize your online presence: Learn how to dominate YouTube AND Google with the SAME video content.🎥Get MORE views and engagement: Unlock the power of YouTube Shorts, Instagram Reels, and TikTok to reach a wider audience.🎥Create videos that actually RANK: Find out how to choose the right topics and create content that gets results.
What's In This Video:===================0:00 - Introduction: Why Video Content is NOW Essential1:27 - How Video Dominates Google Search Results2:07 - The Power of Video in AI Overviews and SEO3:15 - YouTube as the Second Largest Search Engine4:05 - Maximizing Exposure with Short-Form Video Content5:11 - How to Get Started with Video Content Creation5:50 - Tips for Creating Engaging Video Content6:40 - Conclusion: Start Your Video Marketing Journey Today===================
Plus, I'll give you practical tips and tricks to get started with video, even if you're a complete beginner!
Don't get left behind! Hit that play button and learn how to crush it with video SEO in 2024! 🚀
📢 And if you need help with your company's digital marketing, connect with me now:📧 Email: toby@39celsius.com🌐 Website: https://www.39celsius.com/
Contact us: 32605 Temecula Pkwy, Ste 211Temecula, CA 92592📞Phone: 951-444-0174
#VideoMarketing #DigitalMarketing #SmallBusinessTips #SEOForBeginners #youtubemarketing #Temecula #temeculawinecountry #murrieta #TemeculaSEO

Monday Jan 20, 2025