Toby Danylchuk | 39 Celsius Web Marketing Consulting

You're a business owner with a crucial question: "How much are Google Ads really going to cost me?" 🤔
►Subscribe to my channel: https://bit.ly/48VaOre
In this video, we pull back the curtain on Google Ads pricing. Discover the hidden factors that impact your costs, from your industry to your ad quality. We’ll show you how to use these insights to slash your costs and start getting a real return on your investment. Don't let a fear of costs stop you from reaching new customers.
Inside this video:
➜Why the cost of a click isn't the most important metric.➜The secret formula (Ad Rank) that determines who wins the auction.➜The surprising way a great website can lower your ad spend.➜How to set up your campaign like a pro to maximize every dollar.➜A real-world example of a high-quality vs. low-quality campaign and the dramatic difference in cost per click.
🔗 Links & Resources Mentioned:
-Video: How Much Should I Spend on Google Ads? https://youtu.be/gEskU907_3E-Blog post: https://www.39celsius.com/how-much-should-i-spend-on-google-adwords-ppc/
-Video: Low Budget Google Ads Strategies - 10 Ad Hacks to Outsmart Your Competition Without Breaking the Bank: https://youtu.be/z3jQd_4Se78-Blog post: https://www.39celsius.com/low-budget-google-ads-strategies/
-Video: Google Ads Conversion Tracking - Don’t Start Without It: https://youtu.be/pjqzBgMXt2I-Blog post: https://www.39celsius.com/google-ads-conversion-tracking/
-Video: The Power of Aligning Landing Pages With Google Ads: https://youtu.be/WRTAoX6S1t0-Blog Post: PPC Landing Page Best Practices: https://www.39celsius.com/aligning-landing-pages-with-google-ads/
Looking for personalized guidance to amplify your digital marketing results?📢 Connect with me now:📧 Email: toby@39celsius.com🌐 Website: https://www.39celsius.com/⭐Book a free call with me: https://keap.app/booking/39celsiuswebmarketingconsulting/15-minute-initial-consultation
Contact us: 32605 Temecula Pkwy, Ste 305Temecula, CA 92592📞Phone: 951-444-0174
#GoogleAds #PPC (Pay-Per-Click) #DigitalMarketing #OnlineAdvertising #MarketingStrategy #GoogleAdsCost #CPC (Cost-Per-Click) #QualityScore #AdRank #GoogleAdsBudget #AdWords #SmallBusinessMarketing #MarketingROI #PayPerClickTips #LowerYourCPC #MarketingHacks #ProfitGrowth #BusinessTips #tobydanylchuk  #39Celsius #Temecula #Murrieta #temeculaWineCountry #temeculavalley

Are you tired of your Google Ads budget disappearing with no results? 😩 Many small businesses waste 25% or MORE of their ad spend! This video is your guide to optimizing your Google Ads campaigns.
In this video, I reveal 7 SIMPLE, ACTIONABLE steps to attract more customers and boost your ROI – no tech wizardry required! ✨
In this video, you'll discover:How often to optimize your Google Ads for maximum impact.Tip 1: Use Negative Keywords to stop wasting money on irrelevant searches.Tip 2: Focus on Specific Keywords (Long-Tail & Exact Match) to reach the RIGHT people.Tip 3: Ditch "Vanity Metrics" and focus on what truly drives your business (Conversions, CPA, ROAS).Tip 4: Smartly Target Your Audience & Schedule to show ads at the best times and places.Tip 5: Use Ad Assets (Extensions) to make your ads bigger and more informative.Tip 6: Optimize Your Landing Pages to close the deal and lower your costs.Tip 7: Ensure Accurate Conversion Tracking – the #1 tip for knowing what's working!Don't let Google Ads eat your budget! Implement these tips TODAY and turn your digital marketing around.
👍 If you found this video helpful, please LIKE and SUBSCRIBE to the channel for more strategies, tips, and tactics to boost sales and profits! Let me know your Google Ads questions in the comments below! 👇
Looking for personalized guidance to amplify your digital marketing results?📢 Connect with me now:📧 Email: toby@39celsius.com🌐 Website: https://www.39celsius.com/⭐Book a free call with me: https://keap.app/booking/39celsiuswebmarketingconsulting/15-minute-initial-consultation
Contact us: 32605 Temecula Pkwy, Ste 305Temecula, CA 92592📞Phone: 951-444-0174

💼 "Master Google Trends for Market Research & Turbocharge Your Marketing!" 🚀https://www.39celsius.com/improve-your-marketing-strategy-in-10-minutes-with-google-trends/
Ever wondered how to stay ahead of the curve in your industry? 🤔 We've got you covered! In our latest video, we dive deep into the world of Google Trends, a free and powerful tool that can revolutionize your market research and marketing strategy. 📈
From uncovering 🔥hot keywords to spotting seasonal 📆 trends, we'll show you how to harness Google Trends to its full potential. You'll learn how to monitor popular search terms, identify emerging trends, plan your content calendar, manage inventory, and so much more! 🛠️
Whether you're a small business owner, a digital marketer, or just a curious mind, this short video is packed with valuable insights that you don't want to miss! 🎯
So why wait? Click on the link below, grab some popcorn 🍿, and let's explore the magic of Google Trends together! 🌐
Don't forget to like 👍, share ➡️, and subscribe ✔️ for more marketing tips and tricks. Join our community and let's navigate the digital marketing world together! 💪
⭐Book a free call with me: https://keap.app/booking/39celsiuswebmarketingconsulting/15-minute-initial-consultation
**If you want to elevate your business' sales and profitability through digital marketing, reach out to us now to find out how we can help. 
Contact us: https://www.39celsius.com/contact-us/Visit our office at:32605 Temecula Pkwy, Ste 211Temecula, CA 92592Phone: 951-444-0174
#GoogleTrends #SmallBusinessMarketing #MarketResearch #StayAhead

Use these five basic steps for setting a blog content strategy to write content that your customers want to read. https://www.39celsius.com/how-to-develop-a-blog-strategy-in-5-steps/
Content that has a chance at ranking in Google organically. And content that other people want to share so you can get more exposure. These steps will get you going.
 
✅ First, start with profiling who your ideal customers are. Any good strategy starts with the customer.Why this step is essential: 
Starting here ensures you write customer-focused content that matters to your future customers and in a tone they want to read. You don't want to write about content they do not care about. And this all comes from understanding the various customer types you have and each segment's unique needs and wants.Here's how to profile your customers.Write a descriptive customer outline for various types of customers. This document is referred to as a customer avatar. The outline for each customer segment would contain the following info:-Age-Gender-Demographics-Goals/values-Pain points/what they struggle with-Character/personality-Wants/needs,-Objections to close a sale-Where do they hang out online
✅ Second, utilize keyword/topic research. Identify what types of content your customer is searching for.
-Common questions your customers have-Ask your sales team-Browse Facebook groups-Quora for issues/questions-Look at what your competitors are writing about-Are they missing topics?-Can you improve upon their content?-Are they missing certain types of content that you can fill in, e.g., video, infographs, images-Leverage Google Keyword Planner, Google Trends, other SEO tools
✅ Third, narrow these topics down and prioritize your content production based on which topics/keywords have the most economic value to you and the most search volume.
Some topics are merely informational vs. transactional.The Google Keyword planner can be an excellent place to start to generate ideas and to understand which topics/keywords are most economically valuable (higher cost-per-click typically means more economic value since others are willing to bid up the price per keyword)
✅ Fourth, develop your blog promotional strategy? How will you promote your content?
-Develop an outreach strategy leveraging social media and email marketing-Create a paid social strategy to promote your content to your ideal customers-Identify and establish relationships with influencers in your industry that can help with exposure-Start an email newsletter and make sure your blog content is promoted here-Make sure people can sign up on your website for your latest content
✅ Fifth, set a blog content calendar of topics and publish regularlySet a reasonable content publishing frequency and stick to it. A content calendar will keep you on track.-----------Read our SEO case studies: https://www.39celsius.com/seo-case-studies-real-results-and-strategies-for-boosting-website-traffic-and-rankings/
Contact us: https://www.39celsius.com/contact-us/Visit our office at:32605 Temecula Pkwy, Ste 211Temecula, CA 92592Phone: 951-444-0174

Ever wondered what separates top-ranking websites from the rest in search results? 🤔 It's not just about quality content, it's also about OPTIMIZED IMAGES! 🖼️💥 https://www.39celsius.com/how-to-optimize-images-for-seo-a-picture-perfect-strategy/Join us as we unravel the secrets of image optimization for SEO in this comprehensive guide. 📚✨
Check out our free guide to dominate your local market: https://www.39celsius.com/dominate-your-local-marketing-with-local-seo/
⭐Book a free call with me: https://keap.app/booking/39celsiuswebmarketingconsulting/15-minute-initial-consultation
From choosing the right image format to resizing tricks and adding the perfect captions, titles, and meta descriptions - we cover it all! 💡🎯 Witness real-life examples of well-optimized images and understand how they contribute to faster loading times, enhanced user experience, and skyrocketing engagement. 🚀🏆
Don't let your website lag behind. Optimize your images TODAY and watch your SEO rankings and conversion rates soar! 📈💼 The power of image optimization is now in YOUR hands. 👊
Watch till the end for some bonus tips, and don't forget to hit that like and subscribe button for more SEO secrets! 😎👍----Got more questions on digital marketing? Share them in the comments section below. And if you need expert help with digital marketing, reach out to us now to find out how we can help you grow leads, sales, and profit. 
Don't forget to like, share, and subscribe for more insightful videos on #seo and digital marketing.
Contact us: https://www.39celsius.com/Visit our office at:32605 Temecula Pkwy, Ste 211Temecula, CA 92592Phone: 951-444-0174
🏷️#SEO #ImageSEO #Optimization #SEOTips #SearchEngineOptimization

Today we're talking about one of the most important aspects of digital marketing - how to calculate the ROI of search engine optimization, or SEO. https://www.39celsius.com/demystifying-the-roi-of-seo-the-essential-guide/
SEO can be complex, but it's one of the most cost-effective ways to drive qualified traffic to your website with one of the highest returns out of any digital marketing that you implement. 
Check out our free guide to dominate your local market: https://www.39celsius.com/dominate-your-local-marketing-with-local-seo/
And in today's video, we'll break down exactly how to track and calculate your return on investment from SEO efforts, so you can answer the question, is SEO worth it? What is the value of SEO?
We also provide a case study example that demonstrates huge growth in organic traffic from SEO efforts over 12 months. But more traffic alone doesn't automatically mean more sales or leads for your business.
That's why measuring ROI is so critical. You want to know that the time and money you're putting into SEO is actually paying off.
⭐Book a free call with me: https://keap.app/booking/39celsiuswebmarketingconsulting/15-minute-initial-consultation
Read our SEO case studies: https://www.39celsius.com/seo-case-studies-real-results-and-strategies-for-boosting-website-traffic-and-rankings/
Don't forget to like and share the video if you find it helpful. Got more questions on digital marketing? Share them in the comments section below or reach out to me directly. And if you want to generate more leads, sales, and profit for your business through digital marketing, reach out to me now. 
Contact us: https://www.39celsius.com/Visit our office at:32605 Temecula Pkwy, Ste 211Temecula, CA 92592Phone: 951-444-0174

Is your business experiencing a seasonal slowdown or even a recession? 😬 
Your first instinct might be to cut marketing, but that's the biggest mistake you can make! In this video, I reveal exactly why you need to double down on your marketing when sales slow, and what proactive steps you can take to not just survive, but thrive! 💪Backed by 4 different studies. 
►Subscribe to my channel: https://bit.ly/48VaOre
---What you'll learn:➜The shocking historical studies that prove that companies that invest in marketing during slow times come out far ahead. (even during recessions!) 📊➜Actionable strategies like using Google Trends to identify seasonality, leveraging email marketing, and refining your ad spend. 📧➜The importance of having your digital plumbing in place for accurate conversion tracking. 💻➜How to adjust your messaging to highlight value and lower perceived risk. 💡
You cannot shrink your way to growth! Learn how to build a resilient business that can succeed during tough times. If you're ready to turn your digital marketing results around, this video is for you!
🔗 Links & Resources Mentioned:How to Use Google Trends for Market Research and Turbocharge Your Marketing: https://youtu.be/RQGmEKkgM7sGoogle Ads Conversion Tracking: https://youtu.be/pjqzBgMXt2IPPC Landing Page Best Practices: https://youtu.be/rMPf1y3CoRQ
Looking for personalized guidance to amplify your digital marketing results?📢 Connect with me now:📧 Email: toby@39celsius.com🌐 Website: https://www.39celsius.com/⭐Book a free call with me: https://keap.app/booking/39celsiuswebmarketingconsulting/15-minute-initial-consultation
Contact us: 32605 Temecula Pkwy, Ste 305Temecula, CA 92592📞Phone: 951-444-0174
#MarketingStrategy #BusinessGrowth  #RecessionProof #SeasonalSlowdown #DigitalMarketing #SalesTips #SmallBusiness #Entrepreneurship #MarketingTips #BusinessTips #EconomicDownturn #MarketingInARecession #ThriveInBusiness #BusinessResilience #tobydanylchuk  #39Celsius #Temecula #Murrieta #temeculaWineCountry #temeculavalley

A new report reveals a shocking truth about how people search online, and it has nothing to do with your Google ranking or AI. In this video, I break down the most relevant stats from the "State of Search Q2 2025" report and explain exactly how you need to adjust your marketing strategy to survive and thrive. 📈 
This isn't about guesswork—this is about data. We'll dive into what real user behavior reveals about the future of SEO, the rise of zero-click searches, and why you can't ignore video and social platforms like YouTube and Reddit anymore. Think SEO is dead? Think again. 
Don't miss these critical insights that will help you turn your digital marketing around!
►Subscribe to my channel: https://bit.ly/48VaOre
--State of Search Q2 Report can be found here: https://datos.live/report/state-of-search-q2-2025/
🔗 Related Videos & Resources:Watch Next: Google AI Overviews: Why Your Website Traffic Is Down & How to Adapthttps://youtu.be/456QhfFV8hw
Dive Deeper: Video Marketing for Small & Medium Businesses Playlisthttps://www.youtube.com/playlist?list=PLvNERf1ABUcMfd4KFDqhz6wVo-HSDpOXd
Looking for personalized guidance to amplify your digital marketing results?📢 Connect with me now:📧 Email: toby@39celsius.com🌐 Website: https://www.39celsius.com/⭐Book a free call with me: https://keap.app/booking/39celsiuswebmarketingconsulting/15-minute-initial-consultation
Contact us: 32605 Temecula Pkwy, Ste 305Temecula, CA 92592📞Phone: 951-444-0174
#seo  #googleseo  #YouTubeSEO #DigitalMarketing #SmallBusinessMarketing #MarketingStrategy  #MarketingTips #BusinessGrowth #OnlineMarketing #LeadGeneration #SalesGrowth #TrafficGeneration #MarketingForBeginners #tobydanylchuk  #39Celsius #HowToVideo #Temecula #Murrieta #temeculaWineCountry #temeculavalley #StateofSearch #SearchReport2025 #GoogleAlgorithms #ZeroClickSearches #GoogleRanking #AIoverviews #marketingtrends  #temeculaseo #seoisdead

🤯 Watch as we reveal the exact strategies we used to help a brand new Miami spa generate 105 leads (booked appointments and phone calls) in just TWO WEEKS! 🤯Take our free Google Ads Course for spas and salons, https://www.39celsius.com/free-google-ads-course-for-spas-and-salons/
►Subscribe to my channel, just click the link: https://bit.ly/48VaOre
💡 You'll learn:-The two-campaign strategy that targets high-intent customers and how to amplify results🎯-Why a custom landing page that converts like crazy will lower ad costs 🔥-Why setting up your "digital plumbing" to track first helps Google deliver even more leads 📈
🤫 We're spilling all the secrets, including:How to outsmart your bigger-spending competitors and generate more sales and profit for your business, even with a small budget 💪Hit that play button now ▶️ to start seeing results for YOUR spa or salon! 💆‍♀️💆‍♂️
If this content was helpful to you, it would be great if you gave me a "like" on the video, commented, and subscribed to my channel :)
Additional Resources:-Download our Google Ads Checklist for Salons and Spa here: https://www.39celsius.com/salon-spa-google-ads-checklist/-Want to start growing leads and sales for your spa or salon, book a free call with me, https://keap.app/booking/39celsiuswebmarketingconsulting/15-minute-initial-consultation
Watch Next: -How to maximize conversions with Google Ads & Landing Pages: https://youtu.be/WRTAoX6S1t0-Spa Marketing Strategies and Ideas: https://youtu.be/UaNEYV2n16Y-Top 10 spa lead generation tactics: https://youtu.be/-OWcL9seVKI
📢 And if you need help with your company's digital marketing, connect with me now:📧 Email: toby@39celsius.com🌐 Website: https://www.39celsius.com/
Contact us: 32605 Temecula Pkwy, Ste 211Temecula, CA 92592📞Phone: 951-444-0174
#GoogleAds #SpaMarketing #DigitalMarketing #SmallBusinessSuccess

Are you using the RIGHT Google Ads campaign type? 🤔  Choosing the wrong campaign type can be a costly mistake and means you could be wasting your ad spend.  https://www.39celsius.com/how-to-choose-the-right-google-ads-campaign-type/
►Subscribe to my channel: https://bit.ly/48VaOre
This video provides a simple, step-by-step guide to understanding the different Google Ads campaign options and selecting the perfect one for your business goals.  ✅ I'll also show you a simple table that makes it easy to visually compare campaign types and choose the best one for your needs. Don't miss out – watch now!
Related, helpful Google Ads resources: Performance Max (Pmax) vs Search: https://www.39celsius.com/performance-max-vs-search-campaign-which-one-is-better/-The Ultimate Video SEO Guide for Small Businesses: Rank Higher, Reach More Customers (No Fancy Equipment Needed!): https://www.39celsius.com/easy-video-seo-guide/-Low Budget Google Ads Hacks: https://www.39celsius.com/low-budget-google-ads-strategies/-How Much Should You Spend on Google Ads: https://www.39celsius.com/how-much-should-i-spend-on-google-adwords-ppc/-Full Google Ads Video Playlist: https://www.youtube.com/playlist?list=PLvNERf1ABUcMR52WKe4mL9AHyVgjf4w_V
📢 And if you need help with your company's digital marketing, connect with me now:📧 Email: toby@39celsius.com🌐 Website: https://www.39celsius.com/
Contact us: 32605 Temecula Pkwy, Ste 211Temecula, CA 92592📞Phone: 951-444-0174
#googleadscampaigntypes #temeculavalley  #TemeculaWineCountry #googleadsstrategy #payperclick #googleadservices #marketingtips