Toby Danylchuk | 39 Celsius Web Marketing Consulting

Stop leaving money on the table! This podcast delivers actionable digital marketing strategies to help your SMB get more leads, more sales, and more profit. Join digital marketing expert Toby, co-founder of 39 Celsius, as he breaks down SEO, social media, content marketing, email automation, Google Ads, and more. Subscribe for practical tips you can implement today. Visit our website as well to learn more. https://www.39celsius.com Phone: 951-444-0174

Episodes

Aug 25, 2025

9 min

Is your business experiencing a seasonal slowdown or even a recession? 😬 
Your first instinct might be to cut marketing, but that's the biggest mistake you can make! In this video, I reveal exactly why you need to double down on your marketing when sales slow, and what proactive steps you can take to not just survive, but thrive! 💪Backed by 4 different studies. 
►Subscribe to my channel: https://bit.ly/48VaOre
---What you'll learn:➜The shocking historical studies that prove that companies that invest in marketing during slow times come out far ahead. (even during recessions!) 📊➜Actionable strategies like using Google Trends to identify seasonality, leveraging email marketing, and refining your ad spend. 📧➜The importance of having your digital plumbing in place for accurate conversion tracking. 💻➜How to adjust your messaging to highlight value and lower perceived risk. 💡
You cannot shrink your way to growth! Learn how to build a resilient business that can succeed during tough times. If you're ready to turn your digital marketing results around, this video is for you!
🔗 Links & Resources Mentioned:How to Use Google Trends for Market Research and Turbocharge Your Marketing: https://youtu.be/RQGmEKkgM7sGoogle Ads Conversion Tracking: https://youtu.be/pjqzBgMXt2IPPC Landing Page Best Practices: https://youtu.be/rMPf1y3CoRQ
Looking for personalized guidance to amplify your digital marketing results?📢 Connect with me now:📧 Email: toby@39celsius.com🌐 Website: https://www.39celsius.com/⭐Book a free call with me: https://keap.app/booking/39celsiuswebmarketingconsulting/15-minute-initial-consultation
Contact us: 32605 Temecula Pkwy, Ste 305Temecula, CA 92592📞Phone: 951-444-0174
#MarketingStrategy #BusinessGrowth  #RecessionProof #SeasonalSlowdown #DigitalMarketing #SalesTips #SmallBusiness #Entrepreneurship #MarketingTips #BusinessTips #EconomicDownturn #MarketingInARecession #ThriveInBusiness #BusinessResilience #tobydanylchuk  #39Celsius #Temecula #Murrieta #temeculaWineCountry #temeculavalley

Aug 25, 2025

9 min

Aug 18, 2025

7 min

A new report reveals a shocking truth about how people search online, and it has nothing to do with your Google ranking or AI. In this video, I break down the most relevant stats from the "State of Search Q2 2025" report and explain exactly how you need to adjust your marketing strategy to survive and thrive. 📈 
This isn't about guesswork—this is about data. We'll dive into what real user behavior reveals about the future of SEO, the rise of zero-click searches, and why you can't ignore video and social platforms like YouTube and Reddit anymore. Think SEO is dead? Think again. 
Don't miss these critical insights that will help you turn your digital marketing around!
►Subscribe to my channel: https://bit.ly/48VaOre
--State of Search Q2 Report can be found here: https://datos.live/report/state-of-search-q2-2025/
🔗 Related Videos & Resources:Watch Next: Google AI Overviews: Why Your Website Traffic Is Down & How to Adapthttps://youtu.be/456QhfFV8hw
Dive Deeper: Video Marketing for Small & Medium Businesses Playlisthttps://www.youtube.com/playlist?list=PLvNERf1ABUcMfd4KFDqhz6wVo-HSDpOXd
Looking for personalized guidance to amplify your digital marketing results?📢 Connect with me now:📧 Email: toby@39celsius.com🌐 Website: https://www.39celsius.com/⭐Book a free call with me: https://keap.app/booking/39celsiuswebmarketingconsulting/15-minute-initial-consultation
Contact us: 32605 Temecula Pkwy, Ste 305Temecula, CA 92592📞Phone: 951-444-0174
#seo  #googleseo  #YouTubeSEO #DigitalMarketing #SmallBusinessMarketing #MarketingStrategy  #MarketingTips #BusinessGrowth #OnlineMarketing #LeadGeneration #SalesGrowth #TrafficGeneration #MarketingForBeginners #tobydanylchuk  #39Celsius #HowToVideo #Temecula #Murrieta #temeculaWineCountry #temeculavalley #StateofSearch #SearchReport2025 #GoogleAlgorithms #ZeroClickSearches #GoogleRanking #AIoverviews #marketingtrends  #temeculaseo #seoisdead

Aug 18, 2025

7 min

Aug 15, 2025

6 min

🤯 Watch as we reveal the exact strategies we used to help a brand new Miami spa generate 105 leads (booked appointments and phone calls) in just TWO WEEKS! 🤯Take our free Google Ads Course for spas and salons, https://www.39celsius.com/free-google-ads-course-for-spas-and-salons/
►Subscribe to my channel, just click the link: https://bit.ly/48VaOre
💡 You'll learn:-The two-campaign strategy that targets high-intent customers and how to amplify results🎯-Why a custom landing page that converts like crazy will lower ad costs 🔥-Why setting up your "digital plumbing" to track first helps Google deliver even more leads 📈
🤫 We're spilling all the secrets, including:How to outsmart your bigger-spending competitors and generate more sales and profit for your business, even with a small budget 💪Hit that play button now ▶️ to start seeing results for YOUR spa or salon! 💆‍♀️💆‍♂️
If this content was helpful to you, it would be great if you gave me a "like" on the video, commented, and subscribed to my channel :)
Additional Resources:-Download our Google Ads Checklist for Salons and Spa here: https://www.39celsius.com/salon-spa-google-ads-checklist/-Want to start growing leads and sales for your spa or salon, book a free call with me, https://keap.app/booking/39celsiuswebmarketingconsulting/15-minute-initial-consultation
Watch Next: -How to maximize conversions with Google Ads & Landing Pages: https://youtu.be/WRTAoX6S1t0-Spa Marketing Strategies and Ideas: https://youtu.be/UaNEYV2n16Y-Top 10 spa lead generation tactics: https://youtu.be/-OWcL9seVKI
📢 And if you need help with your company's digital marketing, connect with me now:📧 Email: toby@39celsius.com🌐 Website: https://www.39celsius.com/
Contact us: 32605 Temecula Pkwy, Ste 211Temecula, CA 92592📞Phone: 951-444-0174
#GoogleAds #SpaMarketing #DigitalMarketing #SmallBusinessSuccess

Aug 15, 2025

6 min

Aug 14, 2025

9 min

Are you using the RIGHT Google Ads campaign type? 🤔  Choosing the wrong campaign type can be a costly mistake and means you could be wasting your ad spend.  https://www.39celsius.com/how-to-choose-the-right-google-ads-campaign-type/
►Subscribe to my channel: https://bit.ly/48VaOre
This video provides a simple, step-by-step guide to understanding the different Google Ads campaign options and selecting the perfect one for your business goals.  ✅ I'll also show you a simple table that makes it easy to visually compare campaign types and choose the best one for your needs. Don't miss out – watch now!
Related, helpful Google Ads resources: Performance Max (Pmax) vs Search: https://www.39celsius.com/performance-max-vs-search-campaign-which-one-is-better/-The Ultimate Video SEO Guide for Small Businesses: Rank Higher, Reach More Customers (No Fancy Equipment Needed!): https://www.39celsius.com/easy-video-seo-guide/-Low Budget Google Ads Hacks: https://www.39celsius.com/low-budget-google-ads-strategies/-How Much Should You Spend on Google Ads: https://www.39celsius.com/how-much-should-i-spend-on-google-adwords-ppc/-Full Google Ads Video Playlist: https://www.youtube.com/playlist?list=PLvNERf1ABUcMR52WKe4mL9AHyVgjf4w_V
📢 And if you need help with your company's digital marketing, connect with me now:📧 Email: toby@39celsius.com🌐 Website: https://www.39celsius.com/
Contact us: 32605 Temecula Pkwy, Ste 211Temecula, CA 92592📞Phone: 951-444-0174
#googleadscampaigntypes #temeculavalley  #TemeculaWineCountry #googleadsstrategy #payperclick #googleadservices #marketingtips

Aug 14, 2025

9 min

Aug 12, 2025

16 min

Are you a small or medium-sized business owner feeling overwhelmed by video creation? This is our essential third installment in our video marketing series, all about the "how-to" of producing powerful, polished marketing videos that convert! 💪
►Subscribe to my channel: https://bit.ly/48VaOre
In this video, you'll discover:- Pre-Production Demystified: Learn the secrets to planning your video like a pro, including defining your goal, audience, and message. Don't skip this step! 🎯- Scripting Made Easy: How to write concise, effective scripts, including powerful tips for leveraging AI tools like Gemini or ChatGPT to speed up your process. ✍️- Essential Equipment & Setup: Get the scoop on cameras, microphones, lighting, and how to get professional-looking results without breaking the bank. We'll even cover dual-camera setups and 4K filming! 💡📱- Efficient Production Day Practices: Tips for filming, ensuring top-notch audio/visual quality, and maximizing on-set content with B-roll. 🎬- Streamlined Post-Production: Master the editing process, from visual effects and color correction to audio mixing, graphic effects, and crucial calls-to-action (CTAs). ✨- Budget-Friendly Options: Learn how to create high-quality videos in-house or through smart outsourcing, ensuring your content aligns with your vision. 💰
Stop feeling lost in the digital marketing maze! This video will empower you to create engaging video content that drives sales and profits for your business. You just have to get started!Want more digital marketing strategies, tips, and tactics?
👍 Like this video and 🔔 Subscribe to our channel for future videos!
 
Need personalized marketing guidance?📞 Call Toby Danylchuk directly: 951-444-0174📧 Email: toby@39celsius.com
Videos in This Series:🔗 https://youtu.be/nqA3Il1vrbY: Why Video is Essential Today & Video SEO🔗 https://youtu.be/6cHb_ZhUoLg: Styles & Types of Videos for Your Business
Additional Videos, Blog Posts on Video Marketing:🔗  https://youtu.be/mF8t_MjZGLM: 😱 Dominate Google with Video SEO. The TRUTH About Google AI Overviews & Why You NEED Video NOW! 📈🔗 Blog post: Video SEO guide blog post, https://www.39celsius.com/easy-video-seo-guide/🔗https://youtu.be/GowbuX00lHk: Video: SEO is Dead? WRONG! 🤯 SEO Everywhere and Video is the NEW Secret Weapon! 📈🔗Blog post, Unlock Video Power for SEO: https://www.39celsius.com/unlock-seo-growth-evergreen-video-and-youtube-shorts-powerhouse/
Share your biggest video production challenge in the comments below! We'd love to hear from you. 👇Looking for personalized guidance to amplify your digital marketing results?📢 Connect with me now:📧 Email: toby@39celsius.com🌐 Website: https://www.39celsius.com/⭐Book a free call with me: https://keap.app/booking/39celsiuswebmarketingconsulting/15-minute-initial-consultation
Contact us: 32605 Temecula Pkwy, Ste 305Temecula, CA 92592📞Phone: 951-444-0174
#VideoMarketing #SmallBusiness #DigitalMarketing #VideoProduction #ContentMarketing #BusinessTips #MarketingStrategy #TobyDanylchuk #39Celsius #HowToVideo #Temecula #Murrieta #temeculaWineCountry

Aug 12, 2025

16 min

Aug 11, 2025

9 min

📈 Ready to DOMINATE your digital marketing game? 💪 In this video, I'm throwing down the gauntlet and comparing FIVE of the most popular marketing strategies for your budget: SEO, PPC, content marketing, email marketing, and social media. 💥https://www.39celsius.com/pros-cons-use-cases-for-5-digital-marketing-strategies/
►Subscribe to my channel, just click the link: https://bit.ly/48VaOre
Check out our free guide to dominate your local market: https://www.39celsius.com/dominate-your-local-marketing-with-local-seo/
🚀 I'll reveal the PROS and CONS of each, share BEST PRACTICES, and even give you some budget allocation tips! 🤑 We'll figure out who the REAL champion is for YOUR business. 👑
🎯 PLUS, I'll uncover how to identify which digital marketing strategies are ideal for your business. 🔍
⭐Book a free call with me: https://keap.app/booking/39celsiuswebmarketingconsulting/15-minute-initial-consultation
For a deeper dive on SEO vs PPC, watch, https://youtu.be/JKrVolRNPMw
Read next:-How To Calculate the ROI of SEO: https://www.39celsius.com/demystifying-the-roi-of-seo-the-essential-guide/-How much should you spend on Google Ads: https://www.39celsius.com/how-much-should-i-spend-on-google-adwords-ppc/-Is Advertising Worth It? https://www.39celsius.com/is-advertising-worth-it-how-to-calculate-the-roi-of-advertising/-Maximize Google Ads Spend with Dayparting: https://www.39celsius.com/google-ads-scheduling-dayparting-increasing-your-leads-sales/
📢 And if you need help with your company's digital marketing, connect with me now:📧 Email: toby@39celsius.com🌐 Website: https://www.39celsius.com/
Contact us: 32605 Temecula Pkwy, Ste 211Temecula, CA 92592📞Phone: 951-444-0174
#digitallmarketingtips #digitalmarketingbudget #marketingbudget  #39celsiuswebmarketing #tobydanylchuk

Aug 11, 2025

9 min

Aug 8, 2025

11 min

Want more local customers without spending a fortune? 💰 This video reveals a simple way to target people in your area who are actively looking for what you offer using YouTube ads!
►Subscribe to my channel: https://bit.ly/48VaOre
Stop wasting money on broad, ineffective advertising. Learn how Google's Demand Gen campaigns, combined with the power of YouTube ads, connect you with ready-to-buy customers for as little as $10 a day (or even less!). 🤯
We'll show you how to:✅  Reach local customers watching YouTube on their phones, tablets, computers, and even their TVs in their living rooms! 📺✅  Target specific demographics, interests, and even people who are actively searching for services like yours right now.✅  Tap into powerful YouTube audiences like "Coffee Shop Regulars," "Homeowners," and people interested in "Restaurant Delivery & Takeout," and more.  🍕☕🏠✅  Track real results like phone calls, website visits, and more! 📞📈
No complicated tech skills needed. Just straightforward steps to start getting more local business today. 👍
Ready to reach your ideal local customer without breaking the bank? Watch now! 
📢 And if you need help with your company's digital marketing, connect with me now:📧 Email: toby@39celsius.com🌐 Website: https://www.39celsius.com/⭐Book a free call with me: https://keap.app/booking/39celsiuswebmarketingconsulting/15-minute-initial-consultation
Contact us: 32605 Temecula Pkwy, Ste 211Temecula, CA 92592📞Phone: 951-444-0174
#Temecula #TemeculaWineCountry #localbusiness #youtubeads #digitalmarketing #smallbusinessmarketing #googleads #localmarketing

Aug 8, 2025

11 min

Aug 5, 2025

11 min

Discover the ultimate video promotion playbook! 🚀 
In this 4th video of our series on video marketing, we uncover the non-negotiable distribution tactics you need to increase views of your videos, drive traffic, increase leads, and boost sales. 
►Subscribe to my channel: https://bit.ly/48VaOre
Learn how to leverage owned, paid, and earned channels effectively, and why platform-specific content is crucial for success. Your next video's success depends on this – let's get to work!
Ready to stop feeling lost in the digital marketing maze? Don't miss our comprehensive look at strategic video distribution and promotion. 
We cover:➜Owned Channels: Your website, blog, and email marketing 🏡➜Paid Channels: Search ads, social media ads, and native advertising 💰➜Earned Channels: Traditional PR, social sharing, and earned influencer marketing 🤝
Plus, understand why repurposing content smartly across YouTube, TikTok, and Instagram Reels is key to scaling your efforts without creating more work. We'll also touch on strategically budgeting for your video distribution.
If you're ready to turn your digital marketing around and see real results, stick around! If you find this video helpful and want more strategies, tips, and tactics to boost sales and profits, please like and subscribe to our channel for future videos.
Looking for personalized guidance to amplify your digital marketing results?📢 Connect with me now:📧 Email: toby@39celsius.com🌐 Website: https://www.39celsius.com/⭐Book a free call with me: https://keap.app/booking/39celsiuswebmarketingconsulting/15-minute-initial-consultation
Contact us: 32605 Temecula Pkwy, Ste 305Temecula, CA 92592📞Phone: 951-444-0174
#VideoMarketing #VideoDistribution #DigitalMarketing #SmallBusinessMarketing #ContentMarketing #VideoPromotion #MarketingStrategy #OwnedMedia #PaidMedia#EarnedMedia #YouTubeMarketing #SocialMediaMarketing #MarketingTips #BusinessGrowth#OnlineMarketing #VideoSEO #LeadGeneration #SalesGrowth #TrafficGeneration#MarketingForBeginners #tobydanylchuk  #39Celsius #HowToVideo #Temecula #Murrieta #temeculaWineCountry #temeculavalley

Aug 5, 2025

11 min

Aug 4, 2025

8 min

🤯 Do questions like "Is $50 enough?" or "Is $10,000 enough?" keep you up at night?https://www.39celsius.com/how-much-should-i-spend-on-google-adwords-ppc/
►Subscribe to my channel: https://bit.ly/48VaOre
Stop the guesswork! In this video, I reveal exactly how much you should spend on Google Ads to achieve your business goals. You will also learn the most critical metrics that help you budget and align your expectations of success with your budget. 
💡 I'll walk you through three proven methods to determine your optimal ad spend:
1️⃣ Budgeting based on your business growth stage:  Learn how to allocate your budget based on whether you're a "cash cow," in "growth mode," or aiming for "rocket growth." 📈
2️⃣ Calculating your budget based on sales goals: Discover how to use conversion data and keyword research to determine the perfect ad spend to hit your revenue targets. 🎯
3️⃣ Benchmarking your budget against your industry:  See how your spending compares to competitors and get insights into industry standards. 📊
🔥 Don't leave money on the table! Watch this video to unlock the secrets to effective Google Ads budgeting and maximize your return on investment. 💰
Read Related post: How to set up conversion tracking for Google Ads: https://www.39celsius.com/google-ads-conversion-tracking/
📢 And if you need help with your company's digital marketing, connect with me now:📧 Email: toby@39celsius.com🌐 Website: https://www.39celsius.com/
Contact us: 32605 Temecula Pkwy, Ste 211Temecula, CA 92592📞Phone: 951-444-0174
#googleadsbudget  #googleads #DigitalMarketing #sembudget #Marketing

Aug 4, 2025

8 min

Aug 1, 2025

3 min

💼 "Master Google Trends for Market Research & Turbocharge Your Marketing!" 🚀https://www.39celsius.com/improve-your-marketing-strategy-in-10-minutes-with-google-trends/
Ever wondered how to stay ahead of the curve in your industry? 🤔 We've got you covered! In our latest video, we dive deep into the world of Google Trends, a free and powerful tool that can revolutionize your market research and marketing strategy. 📈
From uncovering 🔥hot keywords to spotting seasonal 📆 trends, we'll show you how to harness Google Trends to its full potential. You'll learn how to monitor popular search terms, identify emerging trends, plan your content calendar, manage inventory, and so much more! 🛠️
Whether you're a small business owner, a digital marketer, or just a curious mind, this short video is packed with valuable insights that you don't want to miss! 🎯
So why wait? Click on the link below, grab some popcorn 🍿, and let's explore the magic of Google Trends together! 🌐
Don't forget to like 👍, share ➡️, and subscribe ✔️ for more marketing tips and tricks. Join our community and let's navigate the digital marketing world together! 💪
⭐Book a free call with me: https://keap.app/booking/39celsiuswebmarketingconsulting/15-minute-initial-consultation
Contact us: https://www.39celsius.com/contact-us/Visit our office at:32605 Temecula Pkwy, Ste 211Temecula, CA 92592Phone: 951-444-0174
#GoogleTrends #SmallBusinessMarketing #MarketResearch #StayAhead

Aug 1, 2025

3 min

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